Sales Declining In Shop? Retails Analytics Can Be The Solution

With significant increase in online sales and more customers opting to purchase through mobile devices, high street retailers are facing difficult times. No wonder it is time to elevate shopping experience to a whole new level. Though Retails Analytics is not a new concept, the approach faces challenges in brick-and-mortar stores. Investing in real-time Wi-Fi analytics, where modern in-store analytics technologies can integrate with existing in-store Wi-Fi infrastructure to capture precise and real-time customer behaviour in stores, can be a solution. Creating an inclusive shopping experience that effectively combines the online and offline experience is the need of the hour. Read More at: http://www.fourthsource.com/mobile/future-analytics-retail-19148